For UK accountancy practices

The enquiries you lose are the ones nobody answered.

Zainush answers every enquiry your practice gets within five minutes, books the ones worth having, chases your filing deadlines, and goes back to the clients you have not spoken to in two years.

Works alongside Xero, Karbon, IRIS, TaxDome, Sage and BrightManager. Nothing is migrated.

What a practice typically finds
  • Enquiries arriving outside office hours that wait until the next working day
  • Missed calls that nobody rings back
  • A Google listing with fewer reviews than the firm down the road
  • Several hundred past clients nobody has contacted since
  • January chasing done by the most expensive person in the building
UK company, UK support Registered with the ICO DPA as standard 30 days’ notice
Built for your calendar

Your year, automated


We build the campaigns you tick, and only those. Each one is segmented so it reaches the clients it applies to and nobody else.

CampaignWhat it doesWho it reaches
31 January self-assessmentA staged run of reminders from autumn through to the deadline, escalating as the date approachesSelf-assessment clients only, excluding those who have already filed
Quarterly filing updatesReminders and record requests ahead of each quarterly deadlineOnly the clients in scope for that quarter
VAT quartersRecord requests timed to each client’s own VAT staggerVAT-registered clients, by stagger group
Year-end and corporation taxReminders keyed to each company’s own accounting reference dateLimited company clients, individually timed
Confirmation statementsAn annual reminder ahead of each company’s filing dateLimited company clients
Payroll and RTIMonthly prompts for payroll dataPayroll clients

Nothing fires during the period you tell us to stay silent, and nothing fires outside working hours.

The quarterly filing shift

Quarterly filing is a communications problem before it is a tax problem


Making Tax Digital for Income Tax phases in across three tax years: April 2026 for gross self-employment or property income above £50,000, April 2027 above £30,000, and April 2028 above £20,000. Each phase pulls a new tranche of sole traders and landlords into filing four times a year instead of once.

For your practice that means identifying who is affected, explaining it to them, getting them onto software, and then chasing records four times as often as before — for clients who have never had to do any of this.

That is not a tax job. It is a segmentation and communication job, and it is exactly what this system is for. See how we handle it →

Before you ask

We are not asking you to change practice software


Your practice management system runs the work. Zainush wins it and keeps the relationship warm. They do different jobs, and the second one is usually the one nobody owns.

What stays exactly as it is

Your client records, your filings, your workflows, your billing, your document storage and your logins. We connect to your calendar and your enquiry routes. That is the whole footprint.

Questions accountants ask us


Does it integrate with Xero and QuickBooks?

We connect to the systems you use for scheduling and enquiries, and to your bookkeeping stack where it helps. What we do not do is move your client data — your records stay in your practice software.

Our January is chaos. Can you go live before then?

We will not go live during your busiest weeks, and we will not schedule campaigns inside them. The best time to build is autumn, so the self-assessment run is already working before December.

What if our client list has never had consent recorded?

That is the most common situation we see, and it is workable. We start with the part of your list you can account for — usually limited company clients — and widen it as consent is established. Nothing goes out that you cannot justify.

How much of our time does setup take?

One twenty-minute form, one thirty-minute call, and a thirty-minute handover. We do the building.

What happens if it does not work?

At ninety days we put your opening numbers next to your current ones and you decide. There is no long contract — thirty days’ notice, at any point.

Find out what a five-minute response would be worth to you

We will look at how enquiries reach your practice today, what happens to the ones that arrive out of hours, and what we would change first.

Scroll to Top